Case Study: Consumer Electronics Manufacturer Creates Platform Revolving Around Motorhome Travel

ALPS ALPINE EUROPE GmbH is primarily well known as a manufacturer of high-quality electronic solutions in the automotive and consumer electronics sectors.

Continuing the product portfolio of ALPS ALPINE EUROPE including navigation, infotainment and sound solutions for motorhomes and camper vans, an innovative and attractive platform covering all aspects of motorhome travel is created at www.reisemobilcouch.de.

Pimcore Platinum Partner
Customer
  • ALPS ALPINE EUROPE GmbH
Solution Partner
Industry
Products Used
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Customer Key Facts

9
Locations
720
Employees
Challenge

Platform for motorhome enthusiasts with community area and travel route map

An informative, comprehensive and graphically appealing platform around the topic of motorhomes for ALPS ALPINE EUROPE GmbH was developed and designed. A community area was particularly important to the client, in which customers can actively contribute to the website with their own entries, e.g. with recipe suggestions or travel recommendations. In addition, a travel route map was to be integrated as part of a cooperation with ferienstraßen.info.
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"With DGTLS, we have a partner at our side who proved to be very competent both in the conception and design of the travel mobile site as well as in the implementation of sophisticated elements and precisely implemented our wishes. We look forward to working with DGTLS to further expand the motorhome couch in the near future and make it even more attractive."
Ingmar Heck, Manager
Solution

DGTLS provides development and design of the new platform with a Pimcore solution

DGTLS provides the tailor-made development and design of the new platform. Initially, the implementation of the project in Wordpress was considered, but in the end the client and DGTLS decided to go with a Pimcore solution. The requested community area including registration and login function was also implemented here. The friendly logo design and the full-screen motif on the start page were complemented and rounded off by DGTLS with, among other things, the matching icons in the menu bar.
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"Through good & efficient cooperation, a modern, stylish and above all comprehensive platform was created, which convinces not only through its appearance, but also through its information content. Requirements & demands could always be successfully implemented. The project "Reisemobilcouch" was a complete success for DGTLS."
Madeleine Müller, Project Manager
Results

Modern, comprehensive platform creating a feel-good factor for all topics related to motorhomes

After the implementation of the project, a modern, comprehensive platform with a feel-good factor for all topics related to motorhomes can be found at www.reisemobilcouch.de. The friendly look and clear and informative presentation is intended to make users want to join the Reisemobilcouch community. Campers can exchange experiences, upload pictures and write comments by logging in. Services such as the travel map, news concerning vehicles, accessories and events provide users with all the necessary and exciting information on the subject of "Travelling with a motorhome". www.reisemobilcouch.de even offers a special highlight: a separate menu item with a wide range of information on navigation, sound, camera and infotainment systems for motorhomes.
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Key Results

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Increased Website Traffic
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Increased Website Visitors
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