Case Study: Hotel and Restaurant Uto Kulm Gets a Stable and Flawless CMS Platform

All websites for the companies of the umbrella brand UTOKULM AG (giardino-verde.ch, utokulm.ch, kreaktiv-events.ch, gmuetliberg.ch and uetliberg.ch) were unstable and adjustments had to be carried out with a user-unfriendly CMS. We worked together with a very large, successful and renowned digital agency.

Business Needs

From wedding planners to Oktoberfest and dream suites: The Hotel Uto Kulm offers many services, which will be advertised on the new website well organized and structured and provided with detailed information. The visitor should find his way immediately. Additionally one suggests further and similar offers, in order to obtain in the best case a supplement sale.

Pimcore Solution

„We now have five websites with great CMS that are absolutely stable and flawless.“

Benjamin Styger, Leader Marketing & Communication, Hotel UTO KULM AG

A live webcam view is placed directly in the header area of the home page. The visitor can immediately see the current weather and convince himself of the wonderful view. Depending on the weather conditions (which are queried by a local weather station) and the time of day, the live webcam is replaced by a static image. This prevents the visitor from being received by a foggy grey image. Depending on the webcam, a video or a photo is displayed. The complete website is built with our toolbox system. So on the individual pages an individual design is possible on the basis of building blocks. We have developed dynamic interfaces to Lunchgate and Hotel-Partner. While the connection to Lunchgate automatically displays the daily menus stored there on the website, the Hotel-Partner interface is there for booking hotel rooms. In addition, an interface to Mailchimp was developed for newsletter dispatch. The newsletter can be easily prepared in Pimcore and then sent via Mailchimp. Thanks to the possibility of adding event objects to the newsletter, the newsletter can be created in the shortest possible time. Thanks to a form generator, an unlimited number of forms can be created and placed on the desired pages. In addition, the confirmation e-mails can be individualized for each form. The Pimcore instance currently manages five websites whose data can be exchanged with each other.

Business Result

Good consulting, programming and project management have ensured that a solution tailored exactly to our needs is developed and ultimately implemented.